PUEBLO, Colo. (July 27, 2009) - The Professional Bull Riders, Inc. (PBR) will set San Antonio, Texas on fire as the elite Built Ford Tough Series (BFTS) tour heads into town! The AT&T Center will host two performances of non-stop action on August 1-2. In stop no. 24 on the prestigious tour, the top 40 bull riders in the world will compete against the toughest bulls the PBR has to offer, all riding to win the coveted event title. Action from the Bud Light Invitational presented by Cooper Tires will get underway on Saturday at 6:50 p.m. and on Sunday at 2 p.m.
Tickets are on sale NOW, and for as little as $10, fans will see full-throttle action – PBR style! Tickets are available online at Ticketmaster.com, in person at the AT&T Center Box ffice, or by phone at 800.745.3000. Fans will be not be disappointed as a ticket to see The Toughest Sport on Earth! guarantees over two days jam-packed with thrills and spills, pyrotechnics, and rock & roll music!
Topping the list of competitors are current no. 1 bull rider in the world Kody Lostroh (Longmont, Colo); PBR superstars J.B. Mauney (Mooresville, N.C.), Ryan Dirteater (Hulbert, Okla.), and Zack Brown (Santa Fe, Texas); fan favorites Wiley Petersen (Fort Hall, Idaho), Ross Coleman (Molalla, Ore.), and “Titanium Tough” cowboy Luke Snyder (Raymore, Mo.) who is competing in his 258th consecutive event; and 2004 PBR World Champion Mike Lee (Decatur, Texas). Each of these top cowboys will ride alongside the reigning PBR World Champion Guilherme Marchi (Leme, SP, Brazil).
The Bud Light Invitational presented by Cooper Tires consists of three rounds of competition with the first two rounds featuring the top 40 bull riders randomly matched against the PBR’s toughest bulls. The riders with the top 15 scores will advance to the Built Ford Tough Championship Round after intermission on Sunday and in the end, the cowboy with the highest total score on three bulls will be declared the winner!
Catch all of the action from San Antonio when it airs on VERSUS on Saturday, August 1 at 11 p.m. EST and Sunday, August 2 at 9 p.m. EST. Please check your local listings for more details.
The San Antonio event will be one of the featured stops on the 2009 Bull Team Challenge Tour where fourteen teams are competing for their a total tour purse of over $500,000. In stop number seven of nine, the Bull Team Challenge will present $10,000 to the team whose total score is the highest for the weekend and $5,000 to the second-highest scoring team.
For more information and the official rules on the PBR’s 2009 Bull Team Competition, please visit http://www.pbrnow.com/competition/BullTeams.
The PBR is the premiere bull riding organization in the world, boasting contestants from the United States, Mexico, Australia, Brazil, and Canada, Its events air weekly on VERSUS, NBC, and FOX and in recent years it has been tagged the ‘fastest growing sport in the country.’ For more information on the Bud Light Invitational presented by Cooper Tires, please visit www.pbrnow.com or call Briana Stensrud at 719 242 2800 ext. 3366.
All roads are leading to Las Vegas and PBR is heading down it! Don’t miss out on any of the action at the 2009 Built Ford Tough World Finals in Las Vegas, Nev. The world-class event will take place on Oct. 30-Nov 1 and Nov. 5-8 at the Thomas & Mack Center---get your tickets NOW at 866.PBR.SHOW or unlvtickets.com!
About the Professional Bull Riders, Inc. (PBR):
PBR attracts over 1.7 million live attendees each year with its multi-tiered event structure which includes the prestigious Built Ford Tough Series, the Copenhagen Bull Riding Challenger Tour, the Enterprise Rent-A-Car Tour, and the Discovery Tour, designed specifically for entry level contestants. With over 450 hours of prime time programming annually and a viewership of 100 million, PBR ranks among the most prolific sports on air and broadcasts on FOX, NBC, VERSUS, and on a host of foreign networks across the globe. The PBR is headquartered in Pueblo, Colo., with additional offices in Australia, Brazil, Canada, and Mexico, and prides itself in its 1,000 plus stock contractor relationships and over 1,200 PBR bull riders competing in more than 300 PBR sanctioned competitions across the five countries.
For more on the PBR, please visit www.pbrnow.com, www.teampbr.com, www.pbr.tv, myspace.com/pbr_bfts, twitter/teampbr, facebook/professionalbullriders, or www.pbrnow.com/worldfinals/.
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