PUEBLO, Colo. (January 29, 2009) - Riders of the PBR are teaming up with queen of the kitchen, Rachel Ray, to be featured on a segment called “Celebrity Human Lab”. Don’t miss three of your favorite Professional Bull Riders when they make a guest appearance on the Rachael Ray Show on Tuesday, February 3 (check your local listings for channel/times).
2008 PBR Daisy Rookie of the Year Reese Cates (Carthage, Texas), PBR fan favorites Luke Snyder (Raymore, Mo.) and Cord McCoy (Tupelo, Okla.) were the lucky critics of Ray’s segment. Cates, in particular, has become quite attuned to the “Rachael Ray” phenomenon ever since – “My family and friends have been recording every episode of her show since I told them that I was going to be on – apparently it’s a really big deal.”
Be sure to tune in to your local network next week as our professional bull riders give their “professional” opinion to Rachael Ray.
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About the PBR:
More than 100 million viewers tune in each year to the PBR on FOX, NBC, ESPN, VERSUS, and on a host of foreign networks across the globe. With approximately 400 hours of prime time programming annually, PBR ranks among the most prolific sports on air, in addition to attracting over 1.7 million live event attendees each year with its multi-tiered event structure which includes the prestigious Built Ford Tough Series, the Copenhagen Bull Riding Challenger Tour, the Enterprise Rent-A-Car Tour, and the Discovery Tour, designed specifically for entry level contestants. The PBR's governing board of directors is comprised of renowned bull riders who have developed the event into a stand alone sport which is experiencing unprecedented growth in global popularity. The PBR is headquartered in Pueblo, Colo., and has over 1,200 PBR bull riders compete in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada and Mexico.
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