Built Ford Tough Invasion of the Bulls Promotion Continues in 2009

By Linsay Rosser, PBR
Posted Saturday, January 3, 2009

PUEBLO, Colo. (January 2, 2009) - The invasion continues in 2009 for the Built Ford Tough Invasion of the Bulls program. It kicks off on January 2, 2009, in Baltimore, Md., at the Baltimore Invitational. The Invasion of the Bulls allows fans to participate in a once-in-a-lifetime experience from Ford Trucks and the Professional Bull Riders.

The grand prize winner of the Built Ford Tough Invasion of the Bulls promotion will win a 2009 customized PBR Edition ’09 F-150 Ford truck and become the honorary stock contractor of “Super Duty” the bull.

Three lucky finalists will get a chance to invade the 2009 Built Ford Tough PBR World Finals in Las Vegas. They will receive an insider’s view of the PBR, hang out with the riders, and observe the bulls up close and personal.

To see for yourself this exciting event and the amazing display of strength by Ford Trucks, the star riders and bulls of the PBR, visit www.invasionofthebulls.com. Once there, fans can also register for a chance to win awesome prizes and download PBR and Ford Trucks wallpaper and ringtones! Fans will be able to register for the Built Ford Tough Invasion of the Bulls promotion throughout the 2009 BFTS season.

Don’t miss out on your chance to be a winner! Visit www.invasionofthebulls.com and sign-up today.

The PBR is the premier bull riding organization in the world, boasting contestants from the United States, Mexico, Australia, Brazil, and Canada. Its events air weekly on VERSUS at 8:00 p.m. EST Saturday and Sunday nights (please check your local listings for details in your area), and on NBC and FOX throughout the year. For more information on the Built Ford Tough Invasion of the Bulls, please visit www.pbrnow.com or call 719 242 2800.

About the PBR:
More than 100 million viewers tune in each year to the PBR on FOX, NBC, ESPN, VERSUS, and on a host of foreign networks across the globe. With approximately 400 hours of prime time programming annually, PBR ranks among the most prolific sports on air, in addition to attracting over 1.7 million live event attendees each year with it multi-tiered event structure which includes the prestigious Built Ford Tough Series, the Copenhagen Bull Riding Challenger Tour, the Enterprise Rent-A-Car Tour, and the Discovery Tour, designed specifically for entry level contestants. The PBR is headquartered in Pueblo, Colo., with additional offices in Australia, Brazil, Canada, and Mexico. The PBR prides itself in its 1,000 plus stock contractor relationships and over 1,200 PBR bull riders competing in more than 300 PBR sanctioned competitions in five countries.